When I say "financial reporter" what image pops into your head? Probably someone resembling Alan Greenspan. An old guy, dark suit, glasses, who appears to have lost his hair while crunching all those numbers. Someone who looks like your grandad, someone you can trust for financial advice.
Ah, but that image is sooo yesterday. Have you watched CNBC or CNN or Bloomberg or any of the networks? No such images there. Most of the so-called experts are 30-something, Donna Karan-wearing women who apparently can analyze the market and predict trends as well as any guy in a Brooks Brothers suit. Personally, I don't know that I want the Homecoming Queen advising me on money matters.
Entertainment --- read "the beautiful people" -- trumps news any day on television. Are we dazzled by the reporter's new hairstyle or their bailout summary? Love that aubergine jacket, Ms. Bartaromo. What's that you said about GM begging for money?
My choices for financial news? There's the rabid guy with the rolled-up shirt sleeves or the fashionable women who ooze confidence. Perhaps I'll just renew my Economist subscription.
